Louis-Francois Cartier is dubbed as the jeweller of kings and the king of jewels. Since the jewellers beginnings in 1847, Societe Cartier has been designing beautiful, elegant, inventive and precise timepieces. In 1904, Cartier launched the Santos, (an aviator wristwatch named after famous avaitor Alberto Santos) then the Tonneau (1906), Santos de Cartier (1911), Tortue (1912), the Tank (1919), Baguette (1926), and the Baignoire (1957), Panthere (1983), Pasha de Cartier (1985), Tank Francaise (1996). Cartiers Privee Collection is comprised of the finest watches of the brand and they are the Roadster (2002), Santos 100 (2004) and Pasha 42mm (2005). Cartiers latest offering is the Rotonde d' Cartier Perpetual Calendar Chronograph and Rotonde de Cartier Double Mystery Tourbillon. Jackie Onassis and Michelle Obama loved their Cartier watch.