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UK High Street Shop - 73 Years
We have been in our High Street shop for over 73 years and we welcome you to come and visit us. Our shop was established by the Coles family 1943 who still oversee the business on a daily basis.
All Watches Guaranteed 100% Genuine
Every single watch we sell comes with a lifetime authenticity guarantee so you can rest assured that the watch you have is 100% genuine.
Over 1,950 5 Star Reviews
We have over 1,950 genuine 5 star reviews from real human beings - most of them verified clients. We use a 3rd party review company that carefully ensure the integrity of reviews.
100% Secure Transaction
Your payments are 100% guaranteed safe by SagePay, PayPal and Barclays.

Latest Arrivals

This item in in our shop

Special price

Breitling Super Avenger II Automatic Chronograph A1337111.BC29.168A
Breitling
A1337111.BC29.168A

Regular Price: £3,605.00

Special: £3,245.00

Breitling
Breitling Super Avenger II Caliber 13 Automatic Chronograph A1337111.BC29.168A in a 48mm Polished Stainless Steel case. With a Volcano Black dial and a includes a Breitling international warranty and all box and papers.
Mint Pre-Owned Watch This item in in our shop
Rolex Oyster Perpetual Datejust White Roman 16234
Rolex
16234
£2,950.00
Rolex
Rolex Oyster Perpetual DateJust 16234 in a 36.00mm Stainless Steel case/ White Gold bezel with a Stainless Steel bracelet. This watch features a white roman dial and an Automatic movement. * Serial Number Start: T * Condition: 9/10 * Paperwork: Insurance valuation only * Scratches: None * Bracelet size: Max size, 17cm * Box: Display box only * Refurbished: In-depth clean and very gentle polish
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This item in in our shop
Rolex Sea-Dweller 4000 Black/index Oyster 126600 "Red Writing"
Rolex
126600
£12,500.00
Rolex
Rolex Sea-Dweller 4000 black dial Oyster bracelet 126600 "Red Writing" with a 43mm Steel/Ceramic case, Steel strap, black/ indexes dial with red writing and Automatic movement. This watch features a Solid case back and comes with a Rolex International Warranty and all original box, papers and accessories
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Mint Pre-Owned Watch This item in in our shop
Rolex Submariner Date Black Dial 40mm 116610LN
Rolex
116610LN
£6,100.00
Rolex
Rolex Submariner Date black dial Oyster bracelet 116610LN with a Steel/Ceramic case, Black Rubber strap, black/ indexes dial and Automatic movement. * Serial Number Start: 2 * Condition: 10/10 * Paperwork: Rolex original papers dated 28/10/2012 * Scratches: None * Bracelet size: Full size, 22cm * Box: Original inner and outer box * Refurbished: In-depth clean and very gentle polish
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This item in in our shop
Rolex Submariner Stainless Steel Non Date 114060
Rolex
114060
£5,650.00
Rolex
Rolex Submariner black dial Oyster bracelet 114060 with a Steel/Ceramic case, Steel strap, black/ indexes dial and Automatic movement. This watch features a Solid case back and comes with a Rolex International Warranty and all original box, papers and accessories.
 

Genuine Luxury Watches at Discount Prices

UK high street jeweller since 1943
Iconic Watches and the high-street shop behind the web presense - Ancient & Modern Jewellers LTD have a long history. We have been selling watches and Jewellery since 1943 when the Coles family first opened the shop in Blackburn. We have always had the same high street location and have just completed a very lengthy refurbishment and and expansion. Zac Coles still runs the business and can be found in the shop on most days, this oversight ensures that while we grow we can still give each customer top quality service and the attention they deserve.
What our customers say
Genuine reviews from genuine customers, verified by Trustpilot
Lifetime Authenticity
100% Authentic Guaranteed
We know the full provenance of all our unworn watches and each watch is meticulously examined until we are completely satisfied that it is 100% genuine. We thus offer all our clients a lifetime Authenticity Guarantee on all the watches we sell.
UK High Street Shop
Make an appointment to visit us
We are proud to be an established UK High Street shop since 1943. You are welcome to make an appointment to visit us anytime 9-5 Monday to Saturday.
No hassle 14 Day Returns
Satisfaction Guarantee
All our in-stock watches come with a 14 day no questions asked money back return period. Plus we handle the return process so there is no hassle from your end.
 
Our Values
Get to know us
  1. We strive to give our clients a great price and a truly excellent customer experience
  2. We have been a family run store for 73 years. We have an in depth knowledge on most watch brands, from service to residual value which we are happy to share.
  3. We are a registered member of the National Association of Goldsmiths
  4. We have a large physical stock of watches in our shop - usually over 250 piece - this differentiates us to 90% of our competitors.
  5. We love to take part exchanges
  6. We will not be beaten on price
  7. We have a large international dealer network of authorised dealers which we can rely on for sourcing any watches and also with aftercare (if any issues develop with your watch).
  8. We do not employ pushy sales practices - we give you all the information you need to make an informed purchase.

In Stock Watches

Mint Pre-Owned Watch This item in in our shop
Rolex Submariner Date Black Dial 40mm 116610LN
Rolex
116610LN
£6,100.00
This item in in our shop
Rolex Sea-Dweller 4000 Black/index Oyster 126600 "Red Writing"
Rolex
126600
£12,500.00
Mint Pre-Owned Watch This item in in our shop
Jaeger-LeCoultre Grande Reverso Duo 374.84.21
Jaeger-LeCoultre
374.84.21
£5,400.00
Mint Pre-Owned Watch This item in in our shop
Panerai Radiomir 45 Blackseal Limited Edition PAM00292
Panerai
PAM00292
£4,200.00
Mint Pre-Owned Watch This item in in our shop
Panerai Historic Luminor Marina Logo PAM00005
Panerai
PAM00005
£3,700.00