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UK High Street Shop - 73 Years
We have been in our High Street shop for over 73 years and we welcome you to come and visit us. Our shop was established by the Coles family 1943 who still oversee the business on a daily basis.
All Watches Guaranteed 100% Genuine
Every single watch we sell comes with a lifetime authenticity guarantee so you can rest assured that the watch you have is 100% genuine.
Over 1,950 5 Star Reviews
We have over 1,950 genuine 5 star reviews from real human beings - most of them verified clients. We use a 3rd party review company that carefully ensure the integrity of reviews.
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Your payments are 100% guaranteed safe by SagePay, PayPal and Barclays.
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Latest Arrivals

This item in in our shop
Tag Heuer Monaco Calibre 11 Automatic Chronograph CAW211P.FC6356
Tag Heuer
CAW211P.FC6356
£3,560.00
Tag Heuer
Tag Heuer Monaco Calibre 11 Automatic Chronograph CAW211P.FC6356 in a 39.00x39.00mm Steel case and a Calfskin strap. This watch features a Blue dial and is water resistant to100m. TheTag Heuer CAW211P.FC6356 comes with a Tag Heuer International Warranty and all original box, papers and accessories.
This item in in our shop
Omega Seamaster Aqua Terra 150m Co-Axial 150 M 231.10.42.21.03.003
Omega
231.10.42.21.03.003
£3,455.00
Omega
The Omega Seamaster Aqua Terra Co-Axial has a 41.50mm stainless steel case and a matching bracelet. This anti-magnetic watch features a sun brushed blue dial and an automatic movement. It comes with an Omega international warranty and all box and papers.
This item in in our shop

Special price

Omega Seamaster Planet Ocean 600 M Chronograph 215.32.46.51.01.001
Omega
215.32.46.51.01.001

Regular Price: £4,865.00

Special: £4,820.00

Omega
Omega Seamaster Planet Ocean 600 M Chronograph 215.32.46.51.01.001 in a 45.50mm Steel case with a black structured rubber strap with orange stitching and lining and a Black dial. This watch features an Automatic movement and a Black Ceramic Bezel with Orange Rubber and comes with an Omega international warranty and all box and papers.
This item in in our shop
Rolex Yacht-Master II 44mm Gold Hands Oyster 116688
Rolex
116688
£26,800.00
Rolex
Rolex Yacht-Master II white dial Oyster bracelet 116688 with a Yellow Gold case, Yellow Gold strap, white dial with yellow gold hour markers and hands and Automatic movement. This watch features a Solid case back and comes with a Rolex International Warranty and all original box, papers and accessories
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This item in in our shop
Tudor Pelagos Titanium 25600TB
Tudor
25600TB
£2,955.00
Tudor
Tudor Pelagos Titanium 25600TB with a Titanium case, Titanium strap and Automatic movement. This beautiful time piece features a Blues dial, has a second Rubber strap and comes with a Tudor International Warranty and all original box, papers and accessories.
 

Genuine Luxury Watches at Discount Prices

UK high street jeweller since 1943
Iconic Watches and the high-street shop behind the web presense - Ancient & Modern Jewellers LTD have a long history. We have been selling watches and Jewellery since 1943 when the Coles family first opened the shop in Blackburn. We have always had the same high street location and have just completed a very lengthy refurbishment and expansion. Zac Coles still runs the business and can be found in the shop on most days, this oversight ensures that while we grow we can still give each customer top quality service and the attention they deserve.
What our customers say
Great service and price, flawless and fast delivery!
James
1 week ago
Genuine reviews from genuine customers, verified by Reviews.co.uk
Lifetime Authenticity
100% Authentic Guaranteed
We know the full provenance of all our unworn watches and each watch is meticulously examined until we are completely satisfied that it is 100% genuine. We thus offer all our clients a lifetime Authenticity Guarantee on all the watches we sell.
UK High Street Shop
Make an appointment to visit us
We are proud to be an established UK High Street shop since 1943. You are welcome to make an appointment to visit us anytime 9-5 Monday to Saturday.
No hassle 14 Day Returns
Satisfaction Guarantee
All our in-stock watches come with a 14 day no questions asked money back return period. Plus we handle the return process so there is no hassle from your end.
 
Our Values
Get to know us
  1. We strive to give our clients a great price and a truly excellent customer experience
  2. We have been a family run store for 73 years. We have an in-depth knowledge of most watch brands, from service to residual value which we are happy to share.
  3. We are a registered member of the National Association of Jewellers
  4. We have a large physical stock of watches in our shop - usually over 250 piece - this differentiates us to 90% of our competitors.
  5. We love to take part exchanges
  6. We will not be beaten on price
  7. We have a large international dealer network of authorised dealers which we can rely on for sourcing any watches and also with aftercare (if any issues develop with your watch).
  8. We do not employ pushy sales practices - we give you all the information you need to make an informed purchase.

In Stock Watches

Mint Pre-Owned Watch This item in in our shop
Rolex Datejust White MOP/ Diamond Jubilee 116234
Rolex
116234
£8,700.00
Mint Pre-Owned Watch This item in in our shop
Rolex Submariner Steel & Yellow Gold Blue Dial 116613LB
Rolex
116613LB
£8,900.00
Mint Pre-Owned Watch This item in in our shop
Rolex Submariner 18ct Yellow Gold Black Dial 116618LN
Rolex
116618LN
£20,200.00
Mint Pre-Owned Watch This item in in our shop
Rolex Submariner Steel Non Date 40mm 114060
Rolex
114060
£6,700.00
Mint Pre-Owned Watch This item in in our shop
Rolex Submariner Stainless Steel Date 116610LN
Rolex
116610LN
£7,700.00